January 2022 – Debra Greig on Customer Discovery
Technology Alberta board member and entrepreneur Debra Greig talks about how to identify who your customers are, or will be in the future; how to understand your target market; and how to leverage your research, to action the insights gained from a deeper understanding of your customers and their specific needs.
February 2022 – Shawn Baldwin on Developing Your Sales Strategy
BitWide CEO and Technology Alberta board member Shawn Baldwin shares some of his insights about designing and developing a sales process; building a team of effective salespeople and supporting their success.
